Hotels, campsites, gîtes, meublés de tourisme, chambres d’hôtes, residences de tourisme, villages and vacation centers, youth hostels, restaurants, commit to a high-performance environmental approach with the aim of constantly evolving towards the best practices recommended by the Clef Verte.
Developed in France since 1998, the Clef Verte label is, in terms of the number of establishments awarded the label and its track record, the leading ecolabel for tourism establishments in France.
La Clef Verte offers a support process with consulting auditors and project managers. La Clef Verte supports tourist accommodations and restaurants in a sustainable development approach focused on 7 themes:
- CSR policy and staff training
- water resource management
- energy savings
- waste reduction and recycling
- responsible purchasing
- customer awareness
- living environment
The Clef Verte team is on hand all year round to support players in the tourism industry, exchange best practices and advise them, in order to enable the development in France of sustainable, ecologically virtuous and socially responsible tourism.